Changing the colors on a logo can be a subtle but effective way to update a brand’s image and keep it current. Brand RefreshĪnother time when changing the colors on a logo is appropriate is for a brand refresh. Both of these examples reflect larger things happening in the world, and your updated logo shows that you’re relevant, on-theme, and ready to take part in it all. They may incorporate rainbow colors that evoke the LGBTQ+ flag during Pride Month. Changing the colors on a logo to match the colors associated with a particular event allows businesses to capture attention in a timely manner.įor example, a restaurant may change the colors on its logo to red and green during the Christmas season to create a festive atmosphere. Holidays and events provide an excellent opportunity for businesses to refresh their brand’s visual identity. After all, you always want to keep your brand’s visual identity up-to-date and relevant. This can be done during the holidays or if your business ever goes through a brand refresh. However, there are some circumstances when it’s beneficial to change the colors on your logo. Why would anyone want to change the colors on their logo in the first place? Don’t you want to keep your logo consistent with your brand kit? Whether you’re a small business owner, or you just don’t want to pay for expensive design programs (understandable), this tutorial will give you the confidence to change your logo and enhance your brand’s visual identity. Read on to get step-by-step instructions and screenshots to guide you on this process. By using Shutterstock Create, a user-friendly design tool enhanced by AI, anyone can make quick edits to their logo in no time-and for free! That’s why I’ve put together this tutorial on the fastest and easiest ways for non-designers to change the colors on their logos. Honestly, logo design updates shouldn’t be this hard! Hiring a professional to make these changes may be out of the question too. Not everyone has the time, money, or skills to learn Photoshop. Many business owners struggle with how to change colors on a logo. Elevate your brand’s visual identity today! Learn how to change colors on a logo quickly and easily with this Shutterstock Create tutorial.
0 Comments
Leave a Reply. |